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(Syllabus) CBSE Class 12th - Business Studies: Year 2013

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Central Board of Secondary Education

(CBSE Class XII) : Business Studies Syllabus

Part A: Principles and Functions of Management

Unit I: Nature and significance of Management (Periods 12)

  • Management - concept, objectives and importance
  • Management as Science, Art and Profession.
  • Levels of management
  • Management functions - planning, organising, staffing, directing and controlling.
  • Coordination - concept, characteristics and importance.

Unit 2: Principles of Management (Periods 12)

  • Principles of Management - concept, nature and significance
  • Fayol’s principles of management
  • Taylor’s Scientific Management - principles and techniques.

Unit 3: Management and Business Environment (Periods 10)

  • Business Environment - concept and importance
  • Dimensions of Business Environment - Economic, Social, Technological, Political and Legal
  • Impact of Government policy changes on business with special reference to liberalization, privatization and globalisation in India.

Unit 4: Planning (Periods 12)

  • Concept, importance and limitations
  • Planning process
  • Single use and Standing Plans - Objectives, Strategy, Policy, Procedure, Method, Rule, Budget and Programme.

Unit 5: Organising (Periods 16)

  • Concept and importance.
  • Organizing Process.
  • Structure of organization - functional and divisional.
  • Formal and informal organization.
  • Delegation: concept, elements and importance.
  • Decentralization: concept and importance.

Unit 6: Staffing (Periods 14)

  • Concept and importance of staffing
  • Staffing as a part of Human Resource Management
  • Staffing process :
  • Recruitment - sources
  • Selection - process
  • Training and Development - Concept and importance. Methods of training- on the job and off the job- Induction training, vestibule training, apprenticeship training and internship training.

Unit 7: Directing (Periods 16)

  • Concept and importance
  • Elements of Directing

- Supervision - concept, functions of a supervisor.
- Motivation - concept, Maslow’s hierarchy of needs; Financial and non-financial incentives.
- Leadership - concept, styles - authoritative, democratic and laissen faire.
- Communication - concept , formal and informal communication; barriers to effective communication, how to overcome the barriers.

Unit 8: Controlling (Periods 14)

  • Concept, nature and importance
  • Relationship between planning and controlling
  • Steps in the process of control

Part B : Business Finance and Marketing

Unit 9: Financial Management (Periods 22)

  • Concept and objectives of financial management.
  • Financial decisions : investment, financing and dividend and factors affecting.
  • Financial planning - concept and importance.
  • Capital Structure - concept and factors affecting.
  • Fixed and Working Capital - concept and factors affecting their requirements.

Unit 10: Financial Markets (Periods 20)

  • Financial Markets: concept and types.
  • Money market and its instruments.
  • Capital market and its types (primary and secondary).
  • Stock Exchange - functions and training procedure. Depository Services and D'mat Account.
  • Securities and Exchange Board of India (SEBI) - objectives and functions.

Unit 11: Marketing Management (Periods 30)

  • Marketing - concept and functions.
  • Marketing management philosophies.
  • Marketing Mix - concept

- Product - concept, branding, labeling and packaging.
- Price - factors determining price.
- Physical distribution- concept, channels of distribution: types, choice of channels.
- Promotion -concept and elements; advertising- concept, role, objections against advertising, personal selling - concept and qualities of a good salesman, sales promotion - concept and techniques, public relations -concept and role.

Unit 12: Consumer Protection (Periods 16)

  • Concept and importance of consumer protection.
  • Consumer Protection Act 1986

- Meaning of consumer and consumer protection.
- Rights and responsibilities of consumers
- Who can file a complaint and against whom?
- Redressal machinery.
- Remedies available.

  • Consumer awareness - Role of consumer organizations and NGO's

Unit 13: Project Work (Periods 16)




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